Documentation
Welcome to the NexGeo.ai documentation. Learn how to monitor and optimize your product visibility across AI-powered search engines.
What is NexGeo.ai?
NexGeo.ai is a Generative Engine Optimization (GEO) platform for e-commerce. It monitors how AI search engines — like ChatGPT, Google AI Overview, Perplexity, Claude, Gemini, and Meta AI — discover, describe, and recommend your products.
Unlike traditional SEO tools that track Google search rankings, NexGeo.ai focuses on the AI-powered answer engines that are reshaping how consumers find products.
Key Concepts
Visibility Score
A 0-100 score measuring how prominently your product appears in AI engine responses. The score combines several factors: whether the product is mentioned, its position in the response, sentiment, citation quality, and recommendation strength.
Funnel Stages
Products are scanned across three purchase funnel stages, each with different types of queries:
- Discovery — broad category queries ("best running shoes")
- Consideration — comparison queries ("Nike vs Adidas running shoes")
- Ready to Buy — purchase-intent queries ("buy Nike Air Max 90")
Scans
A scan queries AI engines with prompts relevant to your products and analyzes the responses. Each scan produces visibility scores, competitor mentions, citation sources, and sentiment analysis.